Join host Jim Banks on "Bad Decisions with Jim Banks" as he dives into the twists and turns of decision-making with Steve Krull, CEO of Be Found Online.
Discover the highs and lows of building a brand, staying authentic, and the impact of personal connections in business.
In this episode:
- Learn how Steve Krull's focus on building networks and brand authority led to strategic partnerships and business growth.
- Explore the evolving landscape of the digital marketing industry and the importance of adapting to attract diverse audiences.
- Delve into AI's transformative role in digital marketing and content creation, as discussed by Jim and Steve.
- Steve shares his journey from SEO novice to agency CEO and what it means to truly connect with clients and grow a business in today's world.
Timestamp of significant points of interest
00:00 "Bad Decisions" podcast featuring digital marketing mistakes
04:38 Lost business due to sharing too much
09:16 Building lasting connections, not just networking
11:01 Confidence in socializing helped close business deals
15:30 Networking without expectation leads to success
18:48 Sales manager discovers employee pretending to work
21:49 Tech conference topics and Google updates in Vegas
25:42 Podcast host discusses guest promotion and tools
27:56 Struggles with writing led to blog transcription
32:23 Respect for elders, concern about industry future
33:23 Efficiency, growth, and diversification in agency business
38:52 Interest in digital marketing and reaching new audience
42:08 Chrome plugin, analyze TikTok profiles, stats summary
42:56 Virality doesn't guarantee financial success for creators
