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Lisa Raehsler

Lisa Raehsler Profile Photo

Founder and Principal SEM / PPC Strategist

Lisa Raehsler is a search engine and social media ads pay-per-click (PPC) strategist, International speaker, and columnist for industry publications. As the founder and principal strategist at Big Click Co., she helps companies and agencies of all sizes to integrate PPC and social advertising into marketing programs to meet goals for brand promotion, demand generation, and customer acquisition.

Lisa has led hundreds of paid advertising accounts with experience spanning over twenty years including working with national brands at agencies and at the enterprise level at Thomson Reuters.

Lisa has spoken about paid media, video ads, audience targeting and more at industry conferences, training events, podcasts, and webinars for over 15 years. She is a recipient of the Microsoft MVP Award for Bing Ads PPC and included in the Top 50 and Top 25 Most Influential PPC Experts for several years.

Oct. 16, 2024

S2E2 - Lisa Raehsler Shares Her Biggest Digital Marketing Fails

As a seasoned digital marketing expert Lisa Raehsler brings years of Google Ads experience navigating the challenges of various industries, from B2B to e-commerce. Jim and Lisa dive deep into the complexities and evolving landscape of digital advertising, particularly Google …

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