From War to Web - A Journey of Survival and Influence
Anton Shulke is an inspiration.
He is from Ukraine and when the war started everyone in the search community rushed to Facebook looking for the video that Anton posted of himself drinking a coffee.
Since then he has moved on to many countries.
He is also fantastic at creating influencer communities.
So enjoy this discussion with Anton on Bad Decisions with Jim Banks
Discussed during the episode
One small ask - If you do nothing else, please, please, please can you visit Anton's Buy Me A Coffee link. He donates every penny to support the stray cats and dogs that have been left abandoned by the war in Ukraine.
Important Notes
This is Digital Marketing Stories on Bad Decisions with Jim Banks, the weekly podcast for digital marketers who want to learn from the best.
New episodes are released every Wednesday at 2PM GMT where you'll get digital marketing stories and anecdotes along with bad decisions and success stories from digital marketing guests who've been there and done that in many of the disciplines that make up the discipline of digital marketing.
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Jim Banks
Podcast Host
Jim is the host of Bad Decisions with Jim Banks, the leading digital marketing podcast for aspiring digital marketers.
Anton Shulke
Livestream guy
Anton Shulke, known as "The Livestream Guy," is the current Head of Influencer Marketing at Duda.
He embarked on his career in influencer marketing and livestream production in 2015 and has since organized and managed over 700 webinars, podcasts, and live events.
These events have featured leading influencers in the digital marketing industry, contributing to his reputation as a pivotal figure in the field.
His work spans several esteemed organizations, including Semrush and Kalicube, where he has honed his skills in live event production and influencer marketing.
Before joining Duda, Shulke made significant contributions at Semrush from 2015 to July 2021, where he served as Head of Influencer Marketing (SEO & PPC).
During his tenure at Semrush, he was instrumental in producing over 500 livestreams, collaborating with industry experts to create engaging and insightful content.
Shulke's approach to livestreaming and influencer marketing is deeply rooted in the belief that these platforms offer a unique opportunity for authentic engagement and relationship building.
He emphasizes the importance of genuine interest and enthusiasm in successful collaborations, advocating for partnerships with influencers who are genuinely excited about the project. His advice to marketers looking to host events with influencers includes prioritizing authentic connections and providing value that excites potential collaborators.
In addition to his expertise in livestreaming, Shulke offers valuable i… Read More
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